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Archive for June 2nd, 2010

Filtering Life Insurance Leads

Wednesday, June 2nd, 2010

Life Insurance Leads are individuals who have “raised their hands” and have requested an agent to contact them to discuss life insurance. Instead of chasing prospects, life insurance sales leads come to the agent to talk about life insurance.

As an agent, it is very important and crucial to bear in mind procuring or obtaining as many leads as possible. Obtaining them does not have to be a tricky business because there are many ways to generate these. However, the most excellent and the best way to get leads is to buy them.

The process in securing a lead is simple. Find an online service first, such as a life leads directory that features hundreds and hundreds of providers that sells leads. From there, decide on how many leads you can afford to buy at a given time.

After placing the order, all information the agent needs regarding the lead will be provided. The final step and the most important one is calling the lead and selling them a policy. While buying leads does not have a 100% guarantee of making a sale, it puts an agent in a good position to most likely close a deal.

Life leads can be found in other places as well. Some agents even make cold calls and pay for newspaper advertising. Purchasing insurance sales leads primarily does not necessarily mean giving up on other generation strategies.

When it comes to insurance sales leads, an agent should get all he/she can. Thanks to the power of the internet, agents can now buy leads, who are interested in buying life insurance or a number of other financial products.

There are companies that focus on developing and selling leads that can help insurance agents’ sales. Good leads are the energy that fuels their sales. As an agent, you need high quality, real-time leads to keep your business moving.

Actually, when agents make use of life insurance sales leads, their prospects usually generate additional 25% new customers. For every 100 leads contacted, you would more likely get around 25 more possible clients. That is a big difference compared to chasing a compiled list of people you just got somewhere.